Larimer County, Colorado
Marketing for Fort Collins service businesses
Fort Collins is the Larimer County seat and the largest city in Northern Colorado, with Colorado State University on College Avenue, Old Town at the north end and Harmony Road's newer growth to the south. The university gives the city a calendar that the Denver suburbs do not have, and a service business should plan around it.
The semester calendar
Move-in in August and move-out in May drive cleaning, moving, carpet, junk hauling and the rental repair trades; restaurants and auto shops near campus follow the same curve. Owner-occupied neighborhoods south of Drake and along Harmony follow weather instead. If you serve both, run them as two campaigns: a student-housing campaign that lives in August and May, and a homeowner campaign that runs all year.
The profile should name Fort Collins, Loveland, Wellington, Timnath and Windsor; the radius should follow I-25 and 287.
Old Town, 'near me' and the map pack
Fort Collins is compact enough that 'near me' searches return businesses the customer can actually reach, which makes the map pack the main channel for restaurants, auto repair and professional services. Category, photos, hours, review recency and the reply to each review are the levers; the site's job is to load fast and take a booking.
Click competition here is heavier than in Loveland or Windsor, so for home services we start with the profile and a precise site and add ads for the trades where a booked job clearly covers the clicks. Weekly reporting in booked jobs decides.
Who we work with here
Owner-operated businesses in Fort Collins — most often home services, restaurants, auto and professional services. One to fifteen people, the owner still answers the phone, and the question that matters is what one booked job costs.
We are registered in Longmont, Colorado — the same metro, the same market, the same click prices. Reporting is weekly and in booked jobs. You own the website, the domain, the Google Ads account and the customer list outright; if we part ways, all of it stays with you.
What we do
Websites with online booking, SMS confirmations and call tracking for Denver service businesses. Live in two weeks, from $1,500 one-time, and you own everything.
Google Ads for Denver service businesses, managed against one number: cost per booked job. Flat monthly fee from $700, your ad budget stays in your own account.
Local SEO for Denver service businesses: Google Business Profile, service pages and reviews, measured in booked jobs. From $700/month, no lock-in.
Website, Google Ads, Google Business Profile and reviews for Denver service businesses, run as one system and measured in booked jobs. From $1,200/month, free 30-minute audit.
Local notes
Written for Fort Collins owners specifically.
A documented result
A Denver cleaning company booked $16,100 across 67 jobs in its first 3 months, and by month three 30% of that revenue came from free search. One client's numbers, not a promise of yours.
The month-by-month breakdown →Questions Fort Collins owners ask
How much does Google Ads cost for a restaurant in Fort Collins?
$700 a month for management plus at least $600 a month to Google. For most restaurants we would put the first dollars into the profile and the site, because lunch and dinner searches are map-pack decisions, and use ads for catering, events and the August and May rushes near campus. The weekly report shows which pushes filled tables.
Is local SEO or Google Ads better for a home services company in Fort Collins?
Local SEO first for most trades, because 'near me' and the map pack carry so much of the demand here and competition on clicks is heavier than in the smaller towns. Ads come in for high-ticket trades and for the weeks the schedule is thin. Each is $700 a month with us, or $1,200 a month for both plus the site.
Talk to a person today about your Fort Collins business
Call or text — Alex answers, not a call centre. Or leave your number and we'll call you back within one business day.
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